Latest ThriveCart Review (2024): Pros, Cons, and Is It Worth It?

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Written by Alexander Ang

Last updated August 13 , 2024

ThriveCart Review Blog Post Cover

I bought lifetime ThriveCart account back in 2016 when I'm setting up a whole online sales funnel for my previous company.

We use it because we want to improve our sales conversion rate online without spending all kinds extra sales pages and integration funnels.

Here're one of the online sales result from using ThriveCart:

Email Online Sales Result Notification

Let's explore if ThriveCart is suitable for you.

Table of Content

1. What is ThriveCart?

ThriveCart HomePage

ThriveCart is a cart platform, it helps you to create and manage

Digital and physical products
High converting checkout pages
Affiliate programs

2. What Can You Sell on ThriveCart?

Here's 5 most commonly used case of what people are selling using ThriveCart:

Digital Products: E-books, online courses, software, and digital downloads.
Physical Products: Merchandise, books, electronics, and more.
Consulting Services: One-on-one coaching, group sessions, and consulting packages.

3. ThriveCart Features

Here're all the 4 main key area of features that you will find inside your ThriveCart account after signed up:

A. Product Page Features

Setup and create your product checkout page and cart language.
Pricing feature including product price, currency, sales tax calculation and customizing customer payment notification.
Affiliate Program where you can set affiliate commissions amount and all the affiliate options such as cookie duration and sign up process.
Create Funnel for every product like 1-click upsell and downsell funnel.

B. Fufillment Page Features

Choose what should happen after purchase such as sending them to the digital download URL, add them to your membership site or just showing total payment/invoice.
Set URL expiry date to prevent the link from being publicly shared
Integration with 38 other platforms like email marketing platform, membership platform, fufilment services platform, webinar platforms and many more.

C. Checkout Page Features

There're 24 beautifully pre-built design checkout template for you to use.
You can also choose any checkout page framework (Legacy) to create your own custom checkout page.
In the checkout page, you can insert tracking code from Facebook pixel and Google tag.

D. Behaviour Rules Features

They're about 17 automated rules that you can set it up including payment due reminder, cart is abandonment rule to payment decline next step action.
Under customer behaviour rule, you can automatically perform specific actions based on your customer's behavior, such as adding them to mailing lists, applying tags, or subscribing them to a webinar.
Most of the users integrate it together with their CRM email marketing tools to add tags, segementize them or to send automated emails to the customers.

4. Pros: What We Like About ThriveCart

Below are some of my favourite Thrivecart feature (I believe most users are like myself too) including:

A. One-Click Upsells and Downsells Feature

Where you can easily create upsell and downsell offers to increase average cart order value for you and for your affiliates.

B. Coupon Creation Feature

ThriveCart Coupon Option
Create your own coupon code.
Set different types of discount like amount, percentage or free shipping.
Set timeline for the coupon code including a set date, disable after how many redeemption, and sharing it to your affiliates to increase conversion.
Choose which coupon apply to which specific or for all products.
Set automated custom rule when customer bought the product with this coupon.

C. A/B test Feature

Where you can test multiple pricing, multiple funnels and multiple version of checkout page to see which would give you the highest ROI.

C. Affiliate Management Platform

ThriveCart Affiliate Dashboard

If you're a vendor who runs an affiliate program for your products or are simply thinking of starting one, I recommend you check out this "partners" tab. 

Here, you can see at a glance the performance of your affiliates and the products they are selling.

You can see all the available features below as I'm writing this:

Total comissions earned by all the affiliates.
Total comissions paid to them. (Commission earned is the money that they entitled, but comission paid is the actual payout)
Total number of active affiliates, meaning affiliate that has been approved by you, and actively promoting your products using their unique link for the past 30,60 or 90 days (You can preset this)
Total affilialte sales generated by your affiliates
Filtering option including currency, specific funnels of your product, month to date and the leaderboard of your affiliate sales.
Total approved affiliates and pending approvals, incomplete applications, create your new affiliate details or import the list of affiliates.
Automatic payment done by ThriveCart and manual payment triggered by you manually.
To help you manage affiliates more effectively, you can create an automated set of rules when an affiliate signs up, is approved, makes a sale, reaches a certain refund threshold, and more.

D. Comprehensive Business Reporting

Thrivecart Dashboard

One critical thing that would make you more money or lose more in business is the data.

If you can manage it well, you can optimize it well.

With these business metrics including:

  1. Total transactions
  2. Net revenue
  3. Average order value
  4. Gross revenue
  5. Annual revenue
  6. Orders
  7. Total customers
  8. Conversion rate
  9. Cancellations
  10. Failed charges
  11. Refunds
  12. Refund amount
  13. Refund rate
  14. Active subscriptions
  15. MRR (Monthly Recurring Revenue)

You can predict, generate insights, gain valuable projections, and make a high-quality business decision.

The data is not limited in time. 

So, if you want to look back at data from three years ago, they've got you covered. It won't disappear.

E. High-converting checkout pages

ThriveCart Checkout page example

Above is just one of the example of a checkout page from authority hacker.

They have about 27 ready to use cart page and checkout pages, that is pre-built and ready to user quickly for your online business.

F. ThriveCart Learn

ThriveCart Learn

If you are a business coach or someone who provides an online course. ThriveCart also benefits you with it ThriveCart Learn.

ThriveCart Learn allows you to create online courses as part of your free sign-up. It offers a range of features that set it apart from its competitors.

It includes features such as:

Course content access can be customise to either allow student to have instant access or be drip feed.
With ThriveCart Learn's intuitive drag-and-drop course builder, designing your course content is a breeze. This makes it ideal for those who value simplicity and efficiency.
Bundle up multiple of your courses together and sell them as a package to your students. (Only available on Learn+)
Add other online creators into team to expand upon your online course that you can provide to your student.  (Only available on Learn+)

5. Cons: Things You need To Know About ThriveCart

Well, there's no such thing as a perfect software.

There's only the one that is suitable for you. 

Let's take a look of some of our findings.

A. ThriveCart Overall Rating

Let's take a look at Thrivecart rating:

G2 Rating: 4.6/5

Capterra: 4.7/5

TrustPilot: 3.0/5

ThriveCart has an overall 3.0 stars average rating from TrustPilot, and we have gone through all the comments and filtered out from the users.

Here is the summary:

Concern about the lack of support, and could take a long time in getting back to the customers.
Some users found the system acould be glitchy, and afterwards ThriveCart team has been working on fixing those bug issue to improve the overall experience.
Some feedback shows that customers who bought from ThriveCart do not receive access and are re-directed to the error message.

B. Pricing Plan is not for everyone

ThriveCart Pricing Package

Thrivecart is a one time payment tools for $495. 

With an upsell of Learn+ which is a built-in LMS with pro plan for $195, it comes wtih a more advance features such as product bundles, additional team access, importing students, custom domain support and more.)

It may not be an affordable solution for everyone especially if you're just starting out.

Good thing is that they have a 14-day trial.

You can sign up for an account here, give it a spin and see if it works for you and your business.

Of course, there're another checkout platform that offers more affordable plan like stanstore, I have an account there and wrote a review about Stanstore. 

You can checkout the review here.

C. Additional Payment For Affiliate & JV Features

ThriveCart Pro Pricing Plan

They have 2 types of pricing:

The Pro Plan at $690 comes with some serious upgrades, like affiliate management and automatic sales tax calculation. 

If you plan to scale your business or juggle multiple products and affiliates, this will save you heaps of time and headaches.

Final Verdict (Is ThriveCart Worth It?)

ThriveCart is for you if:

You're an online course creator, selling digital products and membership.
Wants to grow and scale your business quickly using only 1 software
You enjoy life-time deal instead of a subscription basis tool.
Enjoy no transaction fee from the platform itself, where some platform will take a cut of 3% to 5% for every sale
Don't mind with the limited template design (About 30+ of them) and all the limited customization that comes with it.

ThriveCart is not suitable for you if:

Let me know if what I mentioned above resonates with you.

If you're ready to see more what ThriveCart can do for your business, simply click on the button and check them out.

Don’t let another day of potential sales slip by and watch your business transform.

14-Day Trial with ThriveCart

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